Remember, the use of copyrighted material or trademarks NOT owned by the Sponsors or yourself is indeed STRICTLY PROHIBITED.
Now, how do you go about designing a billboard? We'll try and keep it as simple as possible but make sure you familiarize yourselves with the following requirements for your entry to be valid!
The resolution for each entry is set at 1024 x 768 exactly.
You must submit your entries in .PSD format ONLY (there is a free Photoshop Elements trial available here if needed).
please create your artwork using layers (so we have the ability to make adjustments).
If you are using in-game screenshots in your submission, please use the highest Ultra Mode settings that your computer allows (e.g.: shadows, water, ambient occlusion, texture quality, anti-aliasing have to be turned up; environment reflections must be turned up where applicable).
And a little art direction to help you hit just the right note:
Unlike the Praetorian propaganda/graffiti contest, no particular artistic style or method of presentation is required to succeed in this contest.
Look at real-world advertisements for inspiration.
Be clever. "Up-N-Away Burger" is one of our favorite existing billboards, to give you an example. Not everything needs to be a pop-culture reference or funny necessarily, but the best ad campaigns have a certain wittiness that hooks in viewers.
Match the art style to the thing you're advertising. Not everything needs to be clean and sharp; if you're advertising something seedy, maybe grunge and splatter is more appropriate for your campaign).
Because we'll likely make more than one billboard out of your original art, please include uncropped artwork on your layers (example: even if you're only showing half a character on your billboard, please include the full figure on the actual layer. This gives us the option to use your artwork more easily in a vertical format).
Your submission will be judged on originality, creativity, and visual appearance. Feel free to submit as many entries as you want City of Villains Infamy, but you may only place once as a Contest Winner. We reserved the right to make alterations to the winning entries.
Do NOT post your submission publicly! Enter only through email or through one of the above mentioned sites. We will share the winning entries with you when the contest concludes.
